Get an inside look at JPL’s creative internal employee initiatives in this podcast featuring Executive Chairman, Michael Horgan and Human Resources Director, Melissa Washington.
Learn how to create a people-driven brand experience by conducting web strategy before you create or redesign your next website. Strategists from JPL Productions have the answers to getting the most ROI from your website.
Get inside the heads of your internal and external audience by using interactive surveys and learn why surveys should be a part of your marketing plan with ideas from JPL Productions e-Learning Project Manager Chris Chappell and bmc’s Director of Marketing, Maggy MacPherson.
Listen to this special podcast featuring an interview with Amy Buehler Stranges of Penn State Milton S. Hershey Medical Center, JPL Senior Producer/Director, Dan Miles, and Creative Services Director, Michael Endy to find out how the creative process works between clients and JPL.
Giant Foods Annual Meeting ‘05
Listen to this special podcast featuring an interview with Executive Chairman and Meetings & Events Producer, Michael Horgan, Director of Meetings & Events, Jason Menicheschi, and Jeff Martin, Senior Vice President of Non-Perishables at Giant Food Stores, who will share examples of how Giant’s meetings have become more successful with the help of JPL.
Are you communicating but people aren’t listening? Find out why in this special JPL podcast featuring an interview with Executive Chairman and Meetings & Events Producer, Michael Horgan, and Executive Coaching Consultant, Rhonda Hess, who explain why it’s more than words that make the message.
You’re standing on line at the grocery store, at the soccer field or even at a wedding reception and someone says, “So, what do you for a living?”
Do you stutter and stammer because you’re out of your work environment and the person caught you off guard or seize the moment as a great opportunity to market your company and yourself?
Obviously, you’ve got to be prepared, that even during non-work time and in unusual locations, you may be able to sell your company’s services. And, just don’t wait for people to engage you. Look for opportunitites to bring your company into the conversation.
If you don’t have one already, you need practice your elevator speech. In other words, if you had a few floors of an elevator ride with someone, how would you present yourself and your company in a concise and engaging way? Who are you, what to you do and how can your company help this person?
Then, look for opportunities to talk about your company in conversation. You’d be surprised how much business begins on the soccer field.
Most of us dread going to meetings and use our mental remote control to tune out information that doesn’t interest us.
That’s a harsh reality for business leaders since any time you assemble team members for a meeting you are losing billable hours.
Meetings have to be relevant and answer the question: “What’s in it for me?” Today’s workforce expects (and demands) engaging information, delivered in a fast-paced, entertaining way. That’s how we get our information from television, radio, the Internet, and even cell phones. Why should meetings be any different? (more…)
